How SMEs can Price Like a Premium Brand: Key Opportunities
Learn how consumer-facing SMEs can build a premium brand without alienating customers. Go beyond price with smart design, story, and brand clarity.
THE PULSE
Stay updated with the latest news and features in the world of reputation management and technology. Dive into articles on reputation enhancement, the application of technological innovations, data science in strategic decision-making, and impactful branding. Gain valuable knowledge to boost your ROI and ROE through expert tips and industry updates.
Blog Archive
Grow Your SME with Subscription Revenue: Proven Strategies & Deliver Results
Discover how subscription models help SMEs turn unpredictable cash flow into stable income, deepen customer loyalty, and unlock growth through flexible pricing, personalised experiences, and data driven engagement strategies.
SMEs in the US: Challenges and Opportunities
In our latest article we explore the state of U.S. SMEs in 2025: key growth trends, struggling sectors, digital strategies, and how collaboration is shaping small businesses and what to
SME Investment Opportunities in the UK and EU: What’s Next?
As the UK and EU economies evolve through innovation and policy reform, small and medium-sized enterprises (SMEs) are emerging as powerful engines of growth — and increasingly attractive investment opportunities.
Tiny Home Market: Growth Strategies and Opportunities for SMEs
Explore SME strategies for success in the tiny home market—trends, revenue models & growth tactics. Read the latest analysis in The Pulse.
The UK’s Africa Pivot: SME Growth, Trade, and Innovation
The UK’s new Africa strategy unlocks SME growth through inclusive trade, innovation and strategic partnerships, creating high-impact opportunities in agritech, digital, and green energy across emerging African markets.
Prototyping Made Easy for Non-Tech Creators
This guide offers a practical, step-by-step approach to prototyping and testing non-tech inventions—such as jewellery, artisan products, or handmade goods. From defining your unique value proposition to creating minimum viable
Authenticity in the AI Era: Practical Trust-Building Tips for Small Businesses
SMEs face a paradox: AI delivers efficiency, yet customers crave human connection. By blending transparent AI use, ethical frameworks, and human‑centred storytelling, small businesses can transform technology into a trust
Venture Capital for SMEs in 2025: A Positive First Half of the Year with a Surge in Funding
Global venture capital surged to £95B in H1 2025, led by mega AI deals and fintech growth. SMEs thrive through innovation, despite tighter funding and a shift toward later-stage bets.
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